Marketing that feels like a partnership
I'm Jordon, a freelance marketing consultant with 12+ years of experience helping businesses grow without losing what makes them special. I started Dandelion Digital because I wanted to do work I genuinely care about, with people who care about theirs
From agency side to something more meaningful
After more than 12 years working across agencies and in-house marketing teams, I decided to build something of my own. Becoming a mum gave me the push. I wanted work that was flexible, purposeful, and built around the businesses I actually love supporting.
So I started Dandelion Digital: a freelance consultancy where I work closely with small businesses and creative brands as a hands-on marketing partner. Not an account manager. Not a junior coordinator. Me, invested in your business, thinking about it the same way you do.
I've worked with brands across hospitality, travel, health, education, and consumer goods, from scrappy startups to established names. But the work I find most meaningful is with founders and small business owners who are brilliant at what they do and need someone to help them tell that story.
What you can expect
These aren't just nice words on a page; they're the things I come back to in every project.
Collaboration
Your goals are my goals. I work with you, not just for you. The best results come from genuine partnership, not a client-supplier dynamic.
I love ideas, but I love ideas that work even more. Every strategy, campaign, and piece of content has a clear goal behind it.
Purposeful creativity
No jargon, no vanishing acts. You'll always know what's happening, why, and what's coming next.
Clear & transparent
Growing your audience, connecting with your community, building your brand; that's what I'm here for. Not vanity metrics.
Impact driven
Marketing can feel overwhelming. Working with me shouldn't. I aim to make the whole process feel as easy as possible.
Friendly & human
One size fits no one. I adapt to your brand, your goals, and your capacity; no cookie-cutter strategies here.
Tailored approach
Senior thinking, without the agency overhead
When you work with a freelancer, you're not getting handed off to a junior account manager once the contract is signed. You're working directly with the person who has 12+ years of experience on every brief, every strategy, every piece of content.
There's no agency markup. No layers of approval. Just a dedicated person who's genuinely invested in making your marketing work.
You work with me directly
Not a team of rotating staff. I know your brand inside out because I'm the one doing the work.
Flexible to fit your business
Scale up or down as your needs change.
Senior-level experience
I've led marketing across startups, scale-ups, and established brands. You get that experience applied to your business.
Clear, honest communication
I'll tell you what's working, what isn't, and what I'd do differently. No sugar-coating, no upselling.
I'm a bookish person, not just a bookish marketer
My love of books, reading communities, and the creative industries isn't a positioning strategy; it's genuinely who I am. I'm embedded in the bookish world: reading, following along, and caring about the same things your readers care about.
That means when I work with authors, illustrators, bookshops, and literary organisations, I bring something beyond marketing expertise. I understand the community, the conversations, and what it takes to build a genuine audience around creative work.
"It was really great for us to work with someone who is part of the bookish community, understands our vision, and speaks our 'bookish' language. The whole process was seamless."
VICTORIA READS
Founder, Titlepieces & Enchanted Readers and Authors
"Jordon has a natural ability to blend strategic thinking with hands-on execution, ensuring campaigns are not only beautifully crafted but also deliver measurable results."
SUMMER LEE
Marketing Manager, Kriticos Nominees
"Jordon is a whip-smart, conscientious and strategic marketer with a wealth of experience. I would not hesitate to hire her again."
ANDREA ANDRIC
Digital Marketing Strategist
"Jordon ran our digital marketing at Riparide, and we saw substantial growth through her work. I’d recommend bringing her in to transform your marketing.”
NATE SAMPIMON
Co-founder at Riparide
LET’S WORK TOGETHER
Sound like a good fit?
Drop me a message and tell me a bit about what you're working on. No lengthy brief needed, just say hello.